The information we collect depends on how you interact with us. We may collect personal data from you when you buy a ticket in person, over the phone or via our website. We may collect data when you join or renew a membership with B:Music, ask us to send you information, make a donation, pledge a legacy, attend an event, visit our premises, or participate in a project or group.

Personal details

We may collect:

•    Name
•    Postal address
•    Email address
•    Telephone number(s)
•    Communication preferences 
•    Access requirements
•    Any other information you provide to us by email, letter, telephone, social media, via our website or in person
•    Photographs and/or video footage of audiences
•    CCTV footage for the security of property and individuals
•    Sensitive Information – This includes health information (if you provide us with this) such as access needs or allergies.
•    Automated technologies or interactions. As you interact with our website, we may automatically collect information about your device and how you use our websites. We collect this personal data by using cookies, server logs and other similar technologies. For more information on cookies, please see our Cookie Policy.

Transaction information

Additionally, where you purchase tickets, become a member, make a donation or take part in our activities, we may also collect:

•    Ticket purchase history
•    Membership history
•    Donation records
•    Payment and billing information
•    Event attendance information 

 

Participation and programme information

Additionally, we may collect or store the following information from you when you choose to participate in one of our activities, or apply to join one of our ensembles, attend an event, visit our website or premises, or contact us with an enquiry.

•    Musical experience or career information
•    Parent or guardian details where appropriate
•    Photographs or Video
•    Emergency contact information
•    Information supplied by teachers, schools or referees 
•    Access Requirements
•    Dietary requirements and allergy information
•    Bursary eligibility information 
 

We may collect information directly from you when you:

•    Buy tickets
•    Make a donation
•    Join a membership scheme
•    Attend an event
•    Visit our venues
•    Participate in a programme or ensemble
•    Contact us
•    Visit our website
•    Subscribe to marketing communication


We may also receive information from third parties including:

•    Family members or friends purchasing gifts on your behalf
•    If we host an event in our venues for a third party organiser, your details may be shared in order for us to run that event 
•    If we engage external suppliers for photography and video capture
•    Name and contact details, payment information and purchase history from providers of technical, payment and delivery service providers
•    Music teachers /referees/Schools may provide information to us about your experience for outreach and development
•    We may ask parents / guardians or schools to supply information about under 18s for participation in our projects or for performance licensing purposes.
•    If your details are given as an emergency contact for a member of one of our ensembles, or projects

 
Accessibility

If you are registered on the Nimbus Access Scheme and you link your membership number to us, Nimbus will share limited personal information with B:Music. This information is shared so that we can provide the support you need when booking tickets, visiting our venues or attending our events. We only receive the data necessary to deliver accessibility services and is not used for marketing purposes. Learn more with Nimbus’ Privacy Policy
Online information

We keep a record of the communications we send you, and we may track whether you receive or open electronic communications so that we can ensure we are sending you the most relevant information.
We use social media to provide updates on our activities, to promote events and projects or to communicate with you about the activities in which you are involved. We may tailor adverts on social media and elsewhere online relevant to your interests. Depending on your own privacy settings with each social media provider, you can control B:Music’s permission to access information via social media platforms.

We may use publicly available sources where lawful and appropriate such as information about your device and how you use our website from analytics providers such as Google Analytics.

Donor Debit

Regular gifts are vital to B:Music as they allow us to plan ahead and sustain our existing programmes. For customers wishing to set up a monthly direct debit, we are supported by Donor Debit which is a facilities managed direct debit processing service used across the charity sector. Limited data collected via Donor Debit is shared with B:Music as part of the performance of a contract between B:Music and the donor. Learn more in Donor Debit’s Privacy Policy.
 

We only use personal information where we have a lawful basis to do so.

B:Music will use your information for the purposes listed below under one of the following legal bases:

• Performance of a contract between B:Music and yourself
• Your consent, where required.
• To comply with a legal obligation
• Legitimate interest
  
  Full usage and purpose breakdown can be found at the end of this document.

Ticketing and customer services

We use personal information to:
•    Process ticket purchases
•    Manage bookings
•    Provide customer support
•    Notify customers of any change to or additional information regarding a booking, visit or membership
•    Members and Patrons will, where possible, receive advance notice of on sale emails as a benefit of being part of one of the membership schemes.
•    To send you a gift (such as a book, gift voucher or membership) bought by another person
•    Administer memberships and benefits 
Lawful basis: Performance of a contract.

 
Participation programmes and ensembles

We use information to:
•    Manage applications and registrations
•    To keep you fully informed of all arrangements relating to your involvement with B:Music, including rehearsals and concerts
•    Deliver learning and participation activities
•    Support participant welfare and accessibility
•    To keep a record of the relationship we have with participants
•    Communicate with participants and parents or guardians
•    Meet safeguarding and licensing requirements where applicable 
Lawful basis: Contract, consent, legal obligation and legitimate interests.

Where appropriate, we contact you regarding:

•    Upcoming concerts and events
•    Special offers and ticket and membership opportunities
•    News and updates
•    Ways to support B:Music's charitable work

Lawful basis: Consent or legitimate interests, depending on the type of communication and your relationship with us. You can change your communication preferences or unsubscribe at any time.
 

Where appropriate we may use your data to:

•    Analyse your personal information to create a profile of your interests and preferences so that we can contact you with information most relevant to you
•    To assist us with reporting and analysis for our own business needs, and those of our funding partners
•    To promote our work to funders, supporters and the general public via media and social media outlets
•    To profile ticket bookers and donors in order to inform future fundraising approaches

Contacting you by Post, Email and Telephone

If you do not want to receive information by post about events, offers or our fundraising activities, you have the option to change any of your contact preferences at any time by logging into your B:Music online account or by contacting unsubscribe@bmusic.co.uk. We will only send you postal marketing if you have interacted with us within the past 3 years.
 

If you have provided your email address and agreed to us contacting you in this manner, from time to time we will send you recommendations and ticket offers by email for similar events. We may contact you regarding opportunities to support our work, this will include a weekly email giving you advance notice of up-and-coming events, concerts and services. We will only send you marketing emails if you have interacted with us within the past 4 years. Should you wish to unsubscribe from future emails you can click the link at the bottom of marketing emails, email unsubscribe@bmusic.co.uk, or amend your contact preferences in your online account at bmusic.co.uk.
 

If you have provided your telephone number when you purchased your ticket via B:Music Box Office or website, we may use this via a call or SMS to inform you of a cancelled or re-arranged performance, to gain your views on our service, or to talk to you about relevant opportunities to support our work as an arts charity. Additional consent will be requested before any future fundraising calls. Should you wish not to receive marketing or fundraising calls from us please let us know via unsubscribe@bmusic.co.uk.
 

Membership

Active Members and Patrons will receive advance on sale notification, information regarding changes to membership or additional information regarding their membership via email and on occasion, by post. This will be completed under the legal basis of performance of a contract.
Further emails about relevant concerts, events, services or activities we believe will be of interest will only be sent to those who have consented to receiving marketing from B:Music. 
 

Package and Group bookers

Customers purchasing ticket packages or Group booking may receive additional benefits of information related to concert package renewals and group bookings information.

We may share information with trusted organisations where necessary to deliver our services.
 

These may include Ticketing and customer service providers such as:
•    Spektrix
•    TicketPlan
•    Dotdigital
•    Mailing and fulfilment providers 
 

Ticket buyers, online users, members , donors and participants
 

We may share your data with third party organisations such as listed below:
 

• To use third party processors providing services to the B:Music such as our Ticketing platform Spektrix.
• With agreement about data management protocols, we may make anonymised data available to other agencies such as The Audience Agency/Illuminate and Arts Council for analysis and research purposes (for instance, comparison sales trends over time and geographical comparisons). This assists with reporting to funders and strategic planning, helping us to make better business decisions.
• We may take photographic or video recordings and share these with media and social media outlets. We always make clear when photography or recordings are taking place. We may take photographic or video recordings of under 18s and share these with media and social media outlets. Photograph and video permissions for participants will be requested from a parent/guardian.
• We publish lists of participants, supporters and donors in our printed programmes but you can request us not to include your information should you wish.
• Where there is an active gift aid declaration in place, we will share required information with HMRC in order to claim gift aid on eligible donations.
• If you purchase a VIP ticket/ticket package we may share limited data such as your name and seat number with visiting companies who are operating any VIP element to the event.
• We share data with fundraising prospect companies in order to undertake profiling
• To maintain the security of property and individuals using CCTV footage.
• To collect and share data with Google to utilise Google reCAPTCHA API for security purposes on our website.
• We may share your details (including photograph) with a freelance workshop leader, or chaperone (for children’s activities) in order to run the activity effectively or to provide relevant authorities with information required to process performance licenses.

The personal information that you give us will only be shared with third parties where we are obliged or permitted by law to disclose it, we need to use the services of ‘data processors’ to fulfil your requirements, to support analysis and research for B:Music or the Arts Sector, for reporting to our funders or in some cases share with our resident orchestra CBSO or associate artist Ex Cathedra.
 

Your personal data is never sold to any agencies or companies. We will only share data with third party providers on the legal bases as listed below:
 

Fulfilment of contract
Services such as our ticketing system (Spektrix), our ticket protection partner TicketPlan, email service (Dotdigital), and mailing houses. We have agreements in place with each provider to ensure your data is secure and cannot be accessed or used for any other purpose.

Legitimate business interests
We may make data available to approved suppliers such as Arts Council funded touring companies for analysis and research purposes only, for example identifying sales trends, assessing campaign effectiveness, or postcode mapping etc. These assists reporting and planning and with funding commentary.

Consent
B:Music, may on occasion ask you to apply for/express interest in participation projects using a third-party platform such as Jotform or Google forms. By utilising this you will need to understand and agree to the third parties’ terms and conditions regarding how they process your data.

CBSO

If you book an event for our resident orchestra 'City of Birmingham Symphony Orchestra' (CBSO) we will share your information with them in order for them to keep you informed about the event you are coming to, to support their analysis and research within the Arts Sector and reporting to funders, and keep you informed of similar events, tickets offers, news, and opportunities to support their work. You are given the option not to receive information about their activities either by removing the ‘tick’ when asked during the booking process, by unsubscribing from their emails, or by contacting them directly. Learn more in CBSO’s Privacy Policy.

Ex Cathedra

If you book an event for our associate artist Ex Cathedra we will share your information with them in order for them to keep you informed about the event you are coming to and to support their analysis and research within the Arts Sector and reporting to funders. You are also given the option to consent to receive further information about their upcoming events and activities during the booking process. You can unsubscribe from their mailing list by contacting them directly. Learn more in Ex Cathedra’s Privacy Notice.

B:Music acting as a ticket agent

For some select events, B:Music will act as an agent selling tickets on behalf of a third party company for an external event.
If you have bought goods fulfilled by third party [such as a wider ticketing agent] we will share with them relevant data in order for them to process and fulfil your order and contact you regarding any updates to the event. An example of this is providing your name and ticket information for a VIP pre-show event. 
B:Music will only share your data for serviceable and practical reasons.

National Portfolio Organisations

For some agreed NPO [National Portfolio Organisations] touring companies, we will permit an ‘opt in question’ within the purchase path when booking tickets to their show. This will give you the opportunity to consent to the tour having your data to send marketing directly too. Data Sharing Agreements are in place with all participating events.

All partners are required to protect personal information and process it only for agreed purposes.

As a charity, we use personal data to raise funds to support our charitable activities.

This may include:
•    Communicating with donors
•    Managing donations
•    Identifying supporters who may be interested in helping us further
•    Understanding how audiences engage with our work 
•    Claiming Gift Aid

Lawful basis: Legitimate interests and performance of a contract.
 

Supporter research and profiling

To help us use our fundraising resources effectively, we may analyse information about existing or potential supporters.

This may include information from publicly available sources, such as:
•    Charity trustee records
•    Previous charitable involvement
•    Publicly available wealth indicators
•    Public records relating to philanthropic activity
•    Interests relevant to the arts and culture sector 
 

This activity helps ensure fundraising approaches are relevant, proportionate and respectful.

As a charity, B:Music relies on donations from individuals to support its charitable purposes. To do this, we look to identify individuals who, in addition to being purchasers of tickets, may be interested in supporting our charitable objectives through other means, including charitable donations. We also review whether existing donors may wish to provide further financial support.

To enable us to do this in an efficient, effective and focused way, and to ensure the requests we make are appropriate, proportionate and tailored, we may use publicly available information (collected either in-house or by third parties) to identify whether or not you are likely to wish to provide additional donations to B:Music. We do not allow third parties to use the data we provide them about you for other purposes.

The information that we may process includes publicly available information relating to your wealth (including house price values), whether you are a trustee of a charity or have previously donated to similar charities, or raised funds for charitable purposes, in addition to your interest in the arts.

Our legitimate interests include promoting our events, developing audiences, improving services and raising funds to support our charitable purposes.

We understand that not all of our audience members or donors will want us to carry out such processing and you are free at any time to ask us to stop doing this in respect of your data. You can do this by contacting unsubscribe@bmusic.co.uk . If you do this we will delete the information that we have collected about you for these purposes.

Many of our learning, participation and music education programmes involve children and young people.

Where appropriate, we collect information from parents, guardians, schools or authorised representatives and apply additional safeguards to protect children's personal information. 

Information relating to children is only collected where necessary to deliver activities safely, effectively and lawfully.

We use CCTV and related information to:
•    Protect visitors, staff and volunteers
•    Prevent crime and anti-social behaviour
•    Investigate incidents and complaints
•    Protect property and assets

Lawful basis: Legitimate interests and legal obligations.

Photographs and video recordings may be taken during performances, events, projects and participation activities for promotional, educational, archival and reporting purposes. 

Where required, we will seek consent or provide clear notice before recording takes place.

Our website uses cookies and similar technologies to support website functionality, analyse visitor behaviour and improve user experience.
 

Further information can be found in our Cookie Policy. 

Ticket buyers, online users, members and donors can update personal contact and communication preferences data at any time, by visiting your B:Music account online, by calling the Box Office 0121 7803333 or by contacting us at boxoffice@bmusic.co.uk . Every promotional email we send you will contain an option to unsubscribe, or you can contact us at unsubscribe@bmusic.co.uk.
 

Participants in our Learning and Participation activities and members of our ensembles can ask us to update your information, or how you hear from us by contacting talentdevelopment@bmusic.co.uk or your regular B:Music contact.
 

Other participants can ask us to update your information, or how you hear from us by contacting B:Music or your regular B:Music contact.
We take steps to ensure that data is accurate, complete, and up to date, and we regularly run checks to review our data. If you wish to correct any inaccuracies in your data, please email boxoffice@bmusic.co.uk or your normal B:Music contact.

We will keep personal data for no longer than is strictly necessary, having regard to the original purpose for which the data was processed.

You have rights, including the following:

•    To be informed of the ways in which we use your information.
•    To request us to stop processing your personal data for marketing purposes
•    To request that any inaccuracies in the data we hold about you are corrected
•    In certain circumstances to request that we limit, cease processing or erase your personal data.
•    To lodge a complaint with the Information Commissioner’s Office or through the Fundraising Regulator.
•    Where you have provided your consent to the collection, processing and transfer of your personal information for a specific purpose, you have the right to withdraw your consent for that specific processing at any time.

Email us: boxoffice@bmusic.co.uk
 

Write to us regarding your data:

Data Protection, Box Office, Symphony Hall, Centenary Square, Birmingham, B1 2EA
 

Customer contact preferences can be changed at any time via your customer account on bmusic.co.uk

We may change or update this Privacy Statement from time to time.
 

Any significant changes will be communicated on our website and/or by contacting you directly